Category Archives: Fashion

Lemme see your JustHype Underwear

Hype is the go to for affordable and comfortable underwear. Hype shot their underwear campaign in the City of Angels; Los Angeles. They flew out male model influencers out to LA to capture the essence of their underwear collection which was shot by Hype’s inhouse photographer.

Hype’s underwear includes white, black and grey script boxer shorts for men and script bra and underpants. Price varies from $11.42 – $34.29 .

Shop the collection online at:
www.justhype.co.uk

Charles Street Twinset

Prévu

The latest addition to Prévu’s ever growing collection is their Charles Street Twinset that dropped today which comes in two colours; grey and black. The Charles Street Crew and Cuffed Trouser is made with stretch fabric, providing a super comfortable fit. It combines the original Prévu heritage with a modern contemporary fabric, arguably making Charles their most accommodating twinset to date.

The Crew Neck Pullovers cost £60
The Cuffed Trousers cost £80

Shop the collection online at:
www.prevustudio.com
and at BrownsSelfridges and Flannels

Le Fix ‘Off Future’

Having lived half of one’s life in a creative capsule without the internet, where inspiration and input were limited to one’s own and lose circles personal and analog surroundings, one has experiences a chance in both society and state of mind.

Today, on the contrary, we have a huge range of opportunities for mass communication, and everyone has eyes everywhere. It makes it hard to stay under the radar at any stage of a creative process before the final result is displayed to the public.

With a leg in both era, our reflections on dilemmas in both of these worlds have built the foundation for our Le Fix SS19 collection: OFF Future.

The 16th of January, during Paris Fashion Week, the OFF FUTURE Collection will pre launch at Nous Paris. The global launch of the collection is the 17th of January.

Trendsetting: Hoodrich Chest Bags

Established in 2014, Hoodrich is more than just clothing– it’s a lifestyle. The tagline from the very beginning has been ‘from nothing to something’ and remains a mantra not only believed in but also wholly experienced. Since 2014, Hoodrich has grown from a bedroom brand, one-manned venture to a national operation. Taking direct inspiration from the urban U.K. scene, the brand has been spotted on the likes of Dizzee Rascal, Giggs and Birmingham’s own Mist and Jaykae.

Adopting classic men’s streetwear, married with the urgency and free thinking of Urban British culture, Hoodrich’s trend driven collections will have something for the fashion-conscious and seasoned casuals alike.

Recently released are the new chest bags in 2 distinctly Hoodrich styles. The OG logo bag which has the classic Hoodrich logo, as well as the Arena logo bag with a smoother, slick logo.

Available Now: https://hoodrichuk.com/collections/bags

Ed Hardy is Back

It’s been forever since we have seen some Ed Hardy, however, the collection is back on the rise. Are you here for it?

Ed Hardy has become one of the most iconic names in the tattoo and fashion world. With the brand being instantly recognizable, Ed Hardy needs no introduction. Recently Ed Hardy have had a content shoot with the help of model Bud and Aidan Williams. Going back to their roots the campaign was shot by Donald Michael Chambers who shot Ed’s first campaign. Items worn in the shoot are products from Ed’s recent Footasylum range which is now available online and in-store. As well as that they shot some of their French Licensees product to support their AW18/SS19 launch.

SHOP NOW

 

Le Fix Core Project

Long-lasting items are essential to the perfect wardrobe. Le Fix’s Core Project are based on simple designs, making room for a heavier quality. This premium collection consists of a wide range of tees, hoodies, sweatpants and accessories in monochrome colours. The Core Project’s heavier quality and classic designs makes it possible to keep your items longer and by that having a more sustainable approach to the fashionable wardrobe. Le Fix also supports the sustainable approach by producing all items in Europe to minimise the environmental costs of transportation.

All styles from the Core Project feature either our new embroidered black box patch or the classic printed lightning logo.

Le Fix always explores creativity with freedom to unfold the individual and mutual potential. Introducing this collection of basics is no exception. The Core Project encourages you to style the basic items your own individual way. Let the items be the core of your wardrobe and build your own personal style around it.